by iamheroik | Marketing, Strategy
Let’s cut through the noise. Your customer personas are likely outdated, and it’s costing you big time. We’re not talking pocket change here – we’re talking about leaving millions on the table. In today’s hyper-competitive market,...
by iamheroik | Data Analytics, Data-Driven, Digital Culture, Digital Leadership, Digital Transformation, Future of Work, Going Digital, Work Culture
“Data!data!data!” he cried impatiently. “I can’t make bricks without clay.” – Sherlock Holmes Data drives decisions these days. In today’s digital age, data isn’t just a buzzword—it’s the lifeblood of successful organizations....
by iamheroik | Future of Work, Going Digital, Innovation, Strategy
Innovation isn’t just for startups. Even the most established enterprises need to stay ahead of the curve to remain competitive. But how do you spark creativity and foster innovation in a large, complex organization? Here are 11 proven strategies to ignite the...
by iamheroik | Digital Transformation, Digital Leadership, Going Digital, Strategy
Let’s cut through the fluff. If you’re running a company and still relying on outdated digital strategies, you’re leaving money on the table. Period. Here are 15 signs it’s time to drag your business into the 21st century. 1. Your website looks...
by iamheroik | Going Digital, Strategy, Web Analytics
Let’s get right to it – If you’re not maximizing your web analytics, you’re leaving money on the table. Period. But I’m not here to rehash the same old surface-level metrics everyone else is obsessing over. We’re going deep. Real deep....
by iamheroik | Work Culture, Business, Digital Culture, Digital Leadership, Digital Transformation, Leadership, Management
Culture eats strategy for breakfast, yet so many leaders ignore culture. In the fast-paced world of business, companies are constantly searching for that elusive edge to outperform their competitors. While many focus on cutting-edge technology or innovative products,...
by iamheroik | Digital Culture, Digital Leadership, Digital Transformation, Digital Workspace, Going Digital, Strategy, Work Culture
Digital, digital, digital first. It’s what you hear. In today’s rapidly evolving business landscape, there’s a stark divide between companies that truly embrace digital transformation and those that merely dabble in it. This difference isn’t...
by iamheroik | Strategy, Insights, Negotiations
Mastering the art of negotiation is crucial for success in business and life. Whether you’re closing million-dollar contracts or haggling at a flea market, these powerful tactics will give you the edge you need. Let’s dive into 15 game-changing negotiation...
by iamheroik | Marketing, Going Digital, Strategy
In the fast-paced world of digital business, your marketing efforts can make or break your success. Yet, many entrepreneurs unknowingly sabotage their own marketing strategies. Let’s dive into nine common pitfalls and how to overcome them, so you can skyrocket...
by iamheroik | Digital Culture, Digital Leadership, Digital Transformation, Digital Workspace, Future of Work, Insights
Global reach at a moment’s notice – that’s the new normal. In today’s digital age, the rise of remote and work-from-anywhere (WFA) models has revolutionized how businesses operate. But here’s the kicker: building a strong remote culture...